Best of Marketing — 2024

  1. 1
    Article
    Avatar of communityCommunity Picks·2y

    How You Can Start a 5 Figure Side Business as Software Engineer

    Starting a successful side business as a software engineer involves several key steps. Begin by researching to ensure there's demand for your idea. Use service-based offers initially to build credibility and collect testimonials. Make compelling offers to attract customers and use social media to maintain visibility and engagement. Ads can help once your product is proven. A simple tech stack including a website, payment processing, appointment scheduling, and creative tools can keep costs low. Consider the advantages of entrepreneurship versus driving innovation in your current job for higher earnings.

  2. 2
    Article
    Avatar of communityCommunity Picks·2y

    My $1m plan

    A 30-year-old developer outlines a 10-year plan to become a millionaire by launching and monetizing various apps and products. The goal is to achieve financial freedom through a diversified approach including YouTube, eBooks, coding courses, SaaS, and community building. The plan also involves learning backend development and marketing skills, and using paid ads. The author intends to document the journey from $0 to $1m, sharing experiences and insights along the way.

  3. 3
    Article
    Avatar of dailydevworlddaily.dev World·2y

    Helps us with copy, get a coupon! 💸

    daily.dev is inviting community members to help create marketing copy for their product. Contributors stand a chance to receive coupons if their copy is selected or if it stands out, even if it's not used.

  4. 4
    Article
    Avatar of devtoDEV·2y

    How I grew my open-source project to 1k stars 🌟

    Learn how to prepare, promote, and maintain your open-source project effectively.

  5. 5
    Article
    Avatar of communityCommunity Picks·1y

    illustration Generator

    An AI illustration generator offers professionals a tool to create consistent illustrations without requiring a credit card. It's suitable for designers, founders, and marketers, and can produce various visuals with fine-tuning options based on uploaded example images. Over 50K illustrations have been generated using this platform, which allows exporting in SVG and PNG formats and operates on a credit-based payment system.

  6. 6
    Article
    Avatar of dhhDavid Heinemeier Hansson·2y

    Jaguar is lost but Volvo knows the way

    Jaguar's new rebranding campaign is being criticized for its overused clichés and outdated approach, while Volvo's EX90 advertisement is praised for its emotional resonance and consistent brand authenticity. Volvo's long-standing commitment to safety and its history of innovation are highlighted as key factors in its strong brand identity.

  7. 7
    Article
    Avatar of communityCommunity Picks·2y

    MVP is Over. You Need to Think About MVE.

    The article discusses the importance of focusing on what's valuable rather than viable in startups. It shares the story of Thomas Edison's approach to inventing the light bulb and introduces the concept of Minimum Valuable Experience (MVE). The A.C.T. framework is also explained as a way to effectively communicate with the target audience and design marketing strategies.

  8. 8
    Article
    Avatar of logrocketLogRocket·2y

    A guide to landing pages

    Landing pages are crucial for marketing campaigns, designed to convert visitors into leads or customers. Key components include an eye-catching headline, a clear value proposition, a call to action, social proof, and quality visuals. Optimizing these elements can significantly impact conversion rates. Regular monitoring and A/B testing can help improve effectiveness.

  9. 9
    Article
    Avatar of communityCommunity Picks·2y

    A-Z of Product Psychology

    This comprehensive A-Z list explores various psychological effects that influence user behavior and decision-making. It covers concepts such as the Anchor Effect, where the first piece of information influences decisions, the Bizarreness Effect, which shows unusual information is remembered more easily, and the Zeigarnik Effect, where people recall uncompleted tasks more than completed ones. Understanding these effects can be crucial for enhancing user engagement and satisfaction.

  10. 10
    Article
    Avatar of mlnewsMachine Learning News·2y

    40+ Cool AI Tools You Should Check Out (Oct 2024)

    Explore over 40 AI tools that enhance various aspects of life and work. From creating deepfake videos with DeepSwap to generating ad creatives with AdCreative.ai, and even transcribing meetings with Otter AI, these tools utilize advanced AI technology to streamline tasks and boost productivity. Other notable mentions include Codium AI for developers, Notion AI for workflow enhancements, and Hostinger AI Website Builder for website creation.

  11. 11
    Article
    Avatar of freecodecampfreeCodeCamp·2y

    One Step at a Time: My Journey from Full-time Software Engineer to First Indie Project

    A software engineer shares their journey from full-time employment to working on their first indie project. They discuss the importance of choosing the right tools, the impact of improved health on coding productivity, and the challenges encountered in developing their project, BooksByMood.

  12. 12
    Article
    Avatar of avanderleeSwiftLee·2y

    Indie Development: Full Course now Available

    Indie development involves working on personal apps independently, offering freedom but requiring discipline and effective time management. A newly available course guides aspiring indie developers through essential preparation, mindset, development practices, and marketing strategies. Also included are practical case studies, essential tool discounts, and access to a supportive community. The course aims to help developers reduce risks and sustain an independent career.

  13. 13
    Article
    Avatar of cassidooCassidy's blog·1y

    Writing good words for tech folks

    Writing effective content for developers involves using the AIDA formula (Attention, Interest, Desire, Action), maintaining a consistent and relatable voice, and prioritizing usefulness to build trust. By being practical and avoiding jargon unless necessary, you can make your content more engaging and appreciated by the developer community.

  14. 14
    Article
    Avatar of logrocketLogRocket·2y

    Color psychology chart: Understanding color meanings and effects

    Color psychology, a study of how colors affect mood and behavior, is a powerful tool in marketing, branding, and web design. Different colors evoke different emotions and reactions. For instance, red can invoke action and urgency while blue can induce calmness and security. Brands like Coca-Cola and Facebook use specific colors to align with their brand stories and evoke desired customer reactions. A step-by-step plan for leveraging color psychology in UX design includes learning the basics, picking emotions to evoke, matching colors with branding, ensuring cultural consistency, and creating a cohesive color palette.

  15. 15
    Article
    Avatar of communityCommunity Picks·2y

    The Best Resources For Designers In One Place

    This post highlights a hand-drawn illustration library useful for creating versatile scenes of people. These illustrations can be used in various contexts such as product illustrations, marketing materials, comics, user flows, personas, storyboarding, and even quinceañera invitations.

  16. 16
    Article
    Avatar of gamesindustryGamesIndustry.biz·2y

    Valve's not-so-secret game is a bold experiment in soft-launching | Opinion

    Valve is soft-launching its new hero shooter, Deadlock, by inviting tens of thousands of players to experience the game without formal announcements or NDAs. This unique approach aims to avoid the common pitfalls of traditional high-profile game launches. By gradually ramping up player numbers, Valve can gather valuable feedback and minimize server issues while building anticipation. Deadlock's strategy may pave the way for more flexible and less risky game launches in the future, provided the game itself proves engaging enough to retain players.

  17. 17
    Video
    Avatar of youtubeYouTube·2y

    FULL TikTok Automation Tutorial For Beginners (Make Money Online)

    This comprehensive TikTok automation tutorial guides beginners on how to make over $10,000 a month using AI tools, without showing their face or recording. Key steps include choosing a niche, generating content through AI, creating a channel name, setting up channel branding, and optimizing the TikTok page. The tutorial also explains how to monetize from ads, referral links, and sponsorships, and provides free resources and tools for easy implementation.

  18. 18
    Article
    Avatar of phProduct Hunt·1y

    Website Leaderboard - The fastest sites on the web, see how yours stacks up

    Website Leaderboard, featured on December 20th, 2024, is a new tool aimed at comparing website speeds to help improve performance and SEO. It offers a competitive analysis of how different sites stack up, providing insights for developers and marketers alike.

  19. 19
    Video
    Avatar of webdevcodyWeb Dev Cody·2y

    Here's an overview of all my revenue generating side projects

    The post discusses various revenue-generating side projects undertaken by the author, including a T3 stack course, an AI-driven icon generator, a project management tool, and a scary story generator. Key strategies involve leveraging YouTube and social media for marketing, utilizing search engine optimization, and setting clear goals. The author emphasizes the importance of finding inspiration through social media and scaling down project scope for better success.

  20. 20
    Article
    Avatar of codemotionCodemotion·2y

    Gamification is Dead, Long Live Gamification!

    Gamification incorporates game design elements into non-game contexts such as work, education, and marketing to enhance engagement, motivation, and behavior. The principles include points, badges, leaderboards, levels, and challenges. Though initially successful, the hype around gamification faced challenges due to poorly executed projects and problematic incentives. Despite its flaws and dark patterns, successful applications like Duolingo and Fitbit show that gamification remains a vital part of user experience, with its influence likely to grow across various sectors.

  21. 21
    Article
    Avatar of devmarkDevmark·1y

    Marketing ideas goldmine ⚱️

    Tom shares great creative marketing ideas that are highly applicable and thought-provoking. A highly recommended resource for anyone looking to improve their marketing strategies.

  22. 22
    Article
    Avatar of phProduct Hunt·2y

    PlayBuild - Build interactive ads from your games to attract more users

    PlayBuild is a newly launched tool designed to help developers create interactive, playable ads from their games, aiming to attract more users. It combines elements of marketing and developer tools to enhance user engagement through innovative advertising techniques.

  23. 23
    Article
    Avatar of communityCommunity Picks·2y

    Mobile App Success in 2024

    Building a successful app in 2024 requires more than just a great product; it demands strategic marketing, networking, and customer engagement. Key strategies include using social media effectively, optimizing content for SEO, creating meaningful partnerships, and leveraging tools for app store optimization. Focus on genuine user engagement, robust customer support, and continuous feedback collection to ensure long-term success and user satisfaction.

  24. 24
    Article
    Avatar of netguruNetguru·2y

    How To Publish Android App on Google Play Store?

    Learn how to publish an Android app on Google Play Store by setting up a Google Developer Account, creating your app listing, and optimizing it for visibility. Key steps include linking a Google Merchant Account for financial transactions, uploading your APK or App Bundle, configuring your store listing, completing the content rating questionnaire, and monitoring the review process. Post-publishing strategies emphasize continuous updates, promotion through ASO, and leveraging social media to enhance app visibility and user engagement.

  25. 25
    Article
    Avatar of communityCommunity Picks·2y

    15 SaaS Business Tips to Help You Succeed

    SaaS products are indispensable for many businesses and are expected to see significant spending growth this year. This post offers key tips for growing a SaaS business, including optimizing product-market fit, leveraging virality, updating pricing models, adopting consumer-style branding, mastering cold outreach, scaling with paid ads, and prioritizing content and SEO. It emphasizes the importance of understanding customer needs, strategic branding, effective sales techniques, and tactical marketing approaches to drive user acquisition and revenue growth.

See all Marketing archives