It made me $500k but I think content is a bad business
The author shares their journey of running a successful content business around books and courses for software engineers, making almost $500k in revenue. Despite initial success, burnout and lack of joy led to the business becoming unprofitable. They outline the structure of a content business, discussing two types of content—entertainment and insights—and the challenges of maintaining long-term success. The piece highlights the grind and temporary nature of content creation, emphasizing the dominance of 'edutainment' and the difficulty of competing with well-funded developer relations teams.