Where Is AI on the Enshittification Curve?

Tim O'Reilly explores how AI's impact on jobs depends on where companies are in their lifecycle. Growing companies use AI to expand and create value for customers, while mature companies focus on efficiency and cost-cutting. The concept of 'enshittification' explains how platforms decline by prioritizing profit extraction over user value. AI companies are already showing early signs of this pattern, moving from delighting users to serving business interests. The ultimate outcome depends on whether we choose to use AI to augment human capabilities or simply replace workers for shareholder benefit.