Unity 6's AI Material Generator (open beta) lets developers create placeholder PBR material textures using three AI models: realistic, hand-painted, and Unity Texture 2D. Users write text prompts and optional negative prompts, choose seamless patterns, generate up to nine variations, upscale to 2K, and convert to full PBR materials with normal maps. Generated assets are automatically tagged 'AI' for easy discovery and replacement when final assets are ready. The tool is designed to accelerate early prototyping by replacing gray-box scenes with styled materials before the art team delivers final assets.

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