Trusti is a platform that reimagines online recommendations by routing them through micro-communities built on shared experiences — coworkers, parents, local groups — rather than anonymous mass reviews. It features a four-click review process, a coin-based rewards system, a marketplace called the Surf Shop, and a 'Where the Pros Go' feature that surfaces professional expertise. The platform is positioned to help small businesses gain visibility through community-driven trust rather than review volume, with founder Stanley Fulton framing the approach as 'human intelligence' applied to digital discovery.
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