Transmitting large payloads in Apache Kafka can be challenging due to its default 1 MB message size limit. To handle larger messages efficiently, you can increase the message size limits, use compression codecs like LZ4, optimize batching with settings such as `linger.ms` and `batch.size`, split messages into smaller chunks, or offload large data to external stores while using Kafka for metadata. These strategies help maintain high throughput and low latency without straining Kafka's resources.

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