The importance of human touch in AI-driven development – Donny Wals

AI has lowered the barrier to shipping apps, flooding app stores with quickly-built products, but ideas were always cheap—execution is what matters. AI makes iteration nearly free, allowing developers to experiment rapidly and focus on user experience rather than implementation details. The key differentiator is using your own app and understanding user context: fast iteration combined with genuine care creates polished products, while fast iteration without judgment produces generic experiences. Human touch—taste, empathy, and domain knowledge—remains essential for separating craft from AI-generated mediocrity.