Obys, a small European digital design studio, shares its philosophy and approach to creating award-winning web experiences. The team emphasizes storytelling as the core of every project, rooted in graphic design principles like typography, grid systems, and composition. Case studies include Glyphic Biotechnologies (a narrative-driven scientific platform), Grids (an internal manifesto on grid systems), MAKHNO (an architectural brand experience), and NLC (where AI was used as a creative amplifier). The studio advocates for staying small intentionally, arguing that compact teams produce more cohesive, meaningful work. Side projects and teaching are highlighted as essential to maintaining creative curiosity and clarity.
Table of contents
How We Built Ourselves Before Clients Built UsGraphic Design Mindset in a Digital WorldStorytelling as the Core of Everything We BuildGlyphic Biotechnologies – Designing for the UnknownGrids – When Structure Becomes a StatementMAKHNO — Art of HomeObys Design Books — Why Side Projects MatterNLC — When AI Becomes a Creative AmplifierStaying Small on PurposeWhere We Are NowSort: