Most gamers should logically buy an AMD GPU — here's why they keep buying Nvidia anyway

Despite AMD GPUs offering more performance and VRAM per dollar, Nvidia dominates the discrete GPU market with 95% of sales while AMD has fallen to just 5%. The reasons include Nvidia's decades-built mindshare, aggressive marketing and GameWorks developer partnerships, lingering reputation damage from past driver and thermal issues, and DLSS still outperforming FSR in image quality and ecosystem adoption. AMD has also repeatedly failed to capitalize on market opportunities with poor pricing and delayed feature launches, making it hard for gamers to justify switching from Nvidia's perceived safety.