How We Built Canva's IMPACT App with Streamlit in Snowflake

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Canva Engineering

Canva built the IMPACT app using Streamlit in Snowflake to standardize commercial impact measurement across thousands of experiments. The tool reduced analysis time from 6+ hours to under 10 minutes by automating calculations for key metrics like Monthly Active Users and Annual Recurring Revenue. The solution includes a modular architecture with Snowpark for performance optimization, Cortex for natural language summaries, and a custom PR-based development environment enabling safe collaboration across multiple developers.

Measuring Commercial Impact at Scale at Canva

Why Measuring Commercial Impact Matters at Scale

Enabling a PR-Based Development Environment