Maybe It’s Not the User Who is Stupid

Users don't fail because they're stupid—they fail because interfaces aren't clear enough. Common dismissals like "user error" or "they should figure it out" ignore how fragile UI communication really is. Bright modals get closed because the web trained users to dismiss intrusive elements. Banners get ignored because they look like ads. Buttons go unseen due to screen size differences. Good design means making systems clearer, not expecting users to be smarter. This empathy should extend to teammates too—they weren't hired to think like designers, and dismissing their perspective repeats the same mistake we criticize when applied to users.