Kentico recently unveiled the winners of its 2025 “Site of the Year” Awards, recognizing outstanding digital experiences built on Xperience by Kentico. This annual program highlights the work of partners and clients, showcasing projects that push boundaries in design, engineering, and digital strategy. The awards cover various industries, including B2B, financial services, commerce, education, hospitality, healthcare, government, and NGOs, with submissions from North America, EMEA, and APAC.
The winning sites demonstrated significant UX redesigns, visual impact, and engineering feats. Many incorporated AI-powered marketing transformations and complex workload migrations. Kentico’s platform, which powers over 90,000 websites, provides multichannel content management, marketing, and digital commerce solutions.
This year also marked milestones for Kentico, including the launch of AIRA (Artificial Intelligence Recommendations &amp; Assistance), a native AI agent designed to streamline content creation and deployment. Building on this, Kentico introduced its Agentic Marketing Suite, extending its AI strategy to enhance team workflows with specialized agents for marketing and content tasks.
The awards underscore the continued importance of websites as central sources of truth and platforms for high-performing digital experiences. These winning projects exemplify creativity, innovation, content strategy, and technological implementation, proving that well-crafted websites remain crucial for brands.
What innovative features have you seen recently that truly elevate a website’s impact?
Source: CMS Critic(<a href="https://cmscritic.com/websites-still-rock-kenticos-2025-site-of-the-year-winners-push-the-boundaries-of-digital-experience" target="_blank" rel="noopener nofollow">https://cmscritic.com/websites-still-rock-kenticos-2025-site-of-the-year-winners-push-the-boundaries-of-digital-experience</a>)

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Kentico Announces 2025 Site of the Year Winners