Pronto handles 18,000 daily bookings and plans rapid expansion as it races rivals to digitize India's largely offline home services market.

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Bengaluru-based Pronto has raised a $25 million Series B led by Epiq Capital, valuing the nine-month-old startup at $100 million — over 8x its $12.5 million valuation at launch in May 2025. The platform digitizes India's largely offline domestic help market, offering on-demand, background-verified home service workers dispatched within ~10 minutes. Pronto now handles 18,000 daily bookings across 10 cities and 150+ micromarkets, up from ~1,000 daily bookings a year ago, and targets 70,000 daily bookings by June. Its 4,500 active professionals are ~99% women, earning a median of ₹23,000–25,000/month. The company competes with Snabbit and Urban Company in a sector where online penetration remains below 1% of a ~$57 billion market.

India’s Pronto formalizes house help as its valuation jumps 8× in under a year