I drowned myself in 5 lakh Clothes on Myntra to discover the truth about Pink Tax
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A data analyst scraped and analyzed a large Myntra clothing dataset to quantify the 'Pink Tax' — the price premium women pay for equivalent products. The analysis reveals women's jeans average ₹2,300+ vs ₹1,800 for men, party wear costs 16.7% more than workwear for women, and lingerie starts at ₹700 per piece vs ₹600 for a men's three-pack. The investigation also exposes how large discount percentages on women's items are misleading, as they're slashed from artificially inflated base prices, leaving final prices still higher than men's originals. Practical advice includes shopping in the men's section for basics to save money.
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What is Pink tax?Why does my ‘9-to-5’ cost a kidney, while my ‘5-to-9’ costs a whole lung?Get Ms.DataByte ’s stories in your inboxWhy The “Bare” Necessities are emptying wallets?Which brands decided that my bank account was an all-you-can-eat buffet this year?But Did I get a good discount?So, did the data find a cure for the Pink Tax?Sort: