I'd do it all again

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A personal reflection on how a single piece of critical feedback about Japanese language skills triggered a cascade of decisions that transformed a hobby into a product, then into marketing content, ultimately contributing to founder burnout. The narrative traces the journey from learning Japanese through WaniKani, to building KameSame (a language learning app with 20,000+ users), to mining that experience for conference talks and marketing material, illustrating how creative passions can become entangled with business imperatives and lose their original purpose.

15m read timeFrom justin.searls.co
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Table of contents
Decision 1Decision 2Decision 3Decision 4Popping the stack

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