A 20-year UX veteran reflects on how generative AI is reshaping the designer's role. AI excels at speed, consistency, and data processing, but lacks empathy, ethical judgment, and strategic context. The shift is from designers as makers of outputs to directors of intent, using AI for ideation and execution while humans own the
Table of contents
What AI Does Better Than Us (The “Boring” Stuff)What Humans Do Better Than AI (The “Heart” Stuff)How The Daily Work Of A Designer Is ChangingA Real-World Shift: What This Looks Like In PracticeConclusion: How To Prepare Right NowSort: