Marketers spend hours creating ad variations and refreshing copy across platforms. Learn how Anthropic's growth team uses Claude Code to cut ad creation from 30 minutes to 30 seconds—no coding required.

Claude

A non-technical growth marketer at Anthropic used Claude Code to build custom automation workflows that reduced ad creation time from 30 minutes to 30 seconds. Starting with zero coding experience, he created a Figma plugin for generating ad variations and a Google Ads copy workflow with CSV export. The article details his process, best practices for non-technical users building with AI coding tools, and examples of how other marketing teams at Anthropic are using Claude to save hundreds of hours monthly on repetitive tasks.

How Anthropic uses Claude in Marketing

The problem: Drowning in copy and creative variations

The solutions: Two workflows that eliminated marketing busywork

Best practices for building your own workflows

There are tons of similar Figma plugins out there before even AI came to hype.

well, I must say it… damn… I had use Claude for marketing purposes and… OMG Yes Yes Yes… pornstar scream…

One of the best things about this AI era is that when you have a problem and need a custom solution, not just a generic plug-in, and you’re good at prompting AI, boom, you get exactly what you need for your own benefit.