New research shows how live AI demos from trusted leaders can nearly double team usage in a single afternoon.

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A live AI demo by Atlassian's Head of AI resulted in a 90% increase in Rovo usage among a 180-person team in a single afternoon. Research shows that when managers demonstrate AI tools in real-world scenarios, team members are 4x more likely to use AI throughout the day and 3x more likely to become strategic AI collaborators. Effective leadership demos work by providing social proof, addressing hesitation about AI usage, and showing practical applications. Key strategies include choosing painful tasks to demonstrate, making demos interactive with real-time collaboration, being transparent about AI limitations, and closing with specific actionable next steps for team experimentation.

How a single manager demo nearly doubled AI usage

4 ways leaders can run effective AI demos with their teams

The takeaway: Transparent leadership for the win