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GoDaddy Engineering

GoDaddy has introduced an AI-powered domain search feature that uses Large Language Models (LLMs) like GPT to generate relevant and available domain names. The GenAI Domain Search enhances the user experience by understanding the context and intent of queries, providing personalized domain suggestions. The system leverages advanced technologies, including vector databases and an internal LLM, to ensure highly relevant and diverse domain name options. The AI component is integrated across GoDaddy's platform, facilitating a seamless search and purchasing process for customers.

Generative AI Domain Search

Behind the scenes: The platform that powers AI experiences at GoDaddy