Overusing bold text in technical writing diminishes its effectiveness. Bold should be used sparingly to help readers skim and navigate documents through headings or to highlight unfamiliar terms at their point of explanation. Excessive bolding, increasingly common in LLM-generated content, defeats the purpose of emphasis. Italics work better for subtle in-text emphasis, while callouts are more effective than bolded sentences for highlighting key points. The power of typographical emphasis is inversely proportional to its frequency of use.

5m read timeFrom martinfowler.com
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