Websites are still relevant in the AI era, despite the rise of generative AI and the decline of commercial social media. Google's phasing out of third-party cookies presents an opportunity for the web as marketers and organizations will invest more in their own websites. Website developers and owners need to deliver value beyond what AI can provide, such as personalized content or gated content. Drupal has adapted to the generative AI trend, adding GenAI capabilities to assist with content production.
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