Antitrust measures are proposed to counter Google's dominance in the search market. DuckDuckGo suggests legal and technical interventions including providing fair access to Google's search results via real-time APIs, banning Google's exclusive default agreements on Chrome and Android, and restricting exclusionary contracts. These combined remedies aim to promote competition and innovation by levelling the playing field for rival search engines. Historical precedents and regulatory oversight will be crucial for implementing and monitoring these measures effectively.
Table of contents
Counteracting Google’s Scale Advantage with Access to Search ResultsCounteracting Google’s Distribution Advantage with a Ban on Self-Preferencing in Chrome and AndroidCounteracting Google’s Distribution Advantage by Restricting Exclusionary ContractsOn AccountabilityOn Structural RemediesA Long Road AheadSort: