A single place in WordPress to capture site-wide content standards and context, so publishing tools can manage content that stays on-brand and consistent. Summary We'd like to explore Content Guidelines as a Gutenberg experiment. The goal is to give site owners a first-class place in WordPress to capture the rules and context that shape how…

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WordPress is introducing Content Guidelines as a Gutenberg experiment to provide a centralized location for storing site-wide content standards and context. This feature aims to help site owners capture editorial rules, voice and tone guidelines, and structural requirements directly within WordPress, making them accessible to writers, editors, plugins, and AI tools. The experiment includes a UI for defining guidelines at global and granular levels, storage with revision history, and an API for tools to retrieve guidelines. While not AI-specific, it establishes a foundation that AI-assisted workflows can leverage for more consistent, on-brand content generation and management.

Content Guidelines: A Gutenberg Experiment