Apple's new AirTag is louder and supports better finding at longer distances.

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Apple released a new AirTag with 50% longer Precision Finding range powered by second-generation Ultra Wideband chip, 50% louder speaker audible from 2x the distance, and extended Bluetooth range. The device integrates with Share Item Location for luggage tracking with 50 airlines. Pricing remains unchanged at $29 for one or $99 for four. AirTag continues to dominate the tracker market with nearly 70% market share as of late 2024.

Apple’s new AirTag is louder and can be found across longer distances