My app was banned from Apple App Store and here is what I learned from this.

👨‍🎓 React Native Mastery: https://www.notjust.dev/react-native-mastery
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- https://twitter.com/VadimNotJustDev
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- https://www.linkedin.com/in/vadimsavin

Tools I use (some links are affiliate):
- Screensdesign: https://ntjst.dev/sd    (50% off with my link)
- Astro fro ASO: https://ntjst.dev/astro

Timestamps:
0:00 Apple banned my app
1:26 How this app was born
2:47 Growing the app
4:16 Why & How it got banned
6:42 What I learned
9:40 The positive side
10:55 Outro

#mobileappdevelopment #reactnative #indiedev

notJust.dev

An indie developer shares the story of having their AI girlfriend app removed from the App Store after it grew to represent 90% of downloads and 75% of revenue across a 12-app portfolio. The ban came under Apple's 1.1 safety/objectionable content guideline despite the app using safe pre-generated images and Anthropic's guarded models. Key lessons include: avoid over-reliance on a single app, treat every app as a transferable learning experiment, and strictly follow platform rules especially in sensitive categories. The developer views the ban as a mixed outcome — painful financially but a relief given personal discomfort with the app's concept.

Apple banned my app. Here is why