I started this blog about a year ago with pretty modest expectations. It started as a place to organize my thoughts on management, engineering, and everything else in between. I figured maybe a few colleagues would read it. Maybe some friends? I really did not expect that I'd have more than 230,000 unique visitors in…

Terrible Software

A software engineering blog reached 230,000 unique visitors in its first year by focusing on the human side of engineering rather than technical frameworks. The most popular posts covered topics like what makes engineers senior, workplace politics, management repair skills, and how strengths can become weaknesses. The success came from addressing a gap in content about soft skills, interpersonal dynamics, and career navigation that technical professionals struggle with but rarely discuss.

A Year of Writing for Myself (That 230,000+ People Read)